My company won't adopt anything new; too big to be that nimble. We just fully got off XP a couple years ago.
I get that. I'm glad you guys were able to pivot off XP... My university still uses XP on all our instruments.
I just redownloaded it to check it out, as it is seemingly now more about the "stories" then messaging. And I get it now. They are trying to be an interesting amalgamation of Facebook/Instagram/Youtube in a sense, with a heavy emphasis on being a content company.. a new age tv channel of sorts. I'm still not going to use it a lot, but I get the direction. There was an article recently with their revenue stats. I think their last 4 quarter revenue was like $2 million, $5 million, $17 million, $33 million (Q4 2015)... something like that. As that's not with a ton of effort, and they've only like this week released any sort of legitimate ad apis/tools/analytics, you can see where its going. I think they're estimating $350 million of 2016 revenue. They also recently hired a guy that was basically in charge of advertising at facebook. So, their moves make sense...
