yao's being exploited

well..they are very clever not to mention the whole name "Yao Ming" on that website. I don't think anyone can sue them. Afterall, there are thousands of people with Yao as the last name in this world, I guess.

 

This type of biz practice wouldn't last very long.

 

Pretty underhanded thing to do. But I think they have been smart to cover themselves like the above poster said. Don't think there is anything that could be done to stop this.

 

Actually, I think the NBA's lawyers are about 10,000 times better than those of Axion Sport. I would bet they probably could successfully bully Axion out. They don't say Yao Ming, but they say Yao and relate the whole thing to basketball. I can see potential for a lawsuit that would be too burdensome for Axion to fight, even if they could win.

 

...in addition to about 10,000 more lawyers from American Dairy Association

 

got yao?

Look here, the nba's already using got yao?

 

It certainly does leverage his name. but it's done pretty well, I think.

There's a story floating around some other boards about the gotyao.com site -- the site/gear was created to fight racial stereotypes, and do it in a fun way.

Does anyone think it works?

 

I'm sure they can claim this is a parody, and parody is protected under the law, so I doubt you'll see any lawsuits over this one.