Signed. Best tweet of the year by any account. Getting fired for that is ridiculous. I could see a two game suspension maybe.
As social media managers go, was he performing at a "scrub" level? Honestly, I didn't follow him enough to know. I do agree that part of his job is to know how to skirt the line between being funny/entertaining and not making the organization look bad.
The firing might make the organization look worse. There's already multiple national media guys that are mocking it.
SIGNED ...taking away someone's job...their LIVELIHOOD over this? An effing TWEET of a cartoon horse getting cartoon held up by a cartoon gun?!? Wow.
Firing might not have been necessary but we don't know things as: 1) maybe he was already walking the line 2) He did not understand the problem of his tweet (which is even worse than tweeting it) 3) Of course there was a serious talking with him and he might not performed well during it. Now do we know none of these 3 happened? In conclusion: I'm sorry for Chad, him being fired is a pity, but on the other side, I'm relieved we do not have a ticking bomb as our PR manager.