Losing or being terrible has never hurt this team's fanbase. Texans have consistently sold out since their dawn, and will continue to sell out even though we suck now. Look at Cleveland, they're the worst franchise in the NFL. Never get a winning season, yet they are still profitable. We might lose some players, but they won't be our contract players. It's a different team and different mentality next year, and the players know that and are looking ahead towards it. If a player isn't smart enough to realize that, then I don't mind losing them. Winning won't improve our season next year, but losing and getting a better draft pick might. It's more practical to tank and look ahead to next year.