Parsons-face & hair Harden-teeth & beard Howard-shoulders & tiny ears Garcia-heart Camby-spirit Lin-ass Settle down LOFs...its called a joke.
if they were doing the starting lineup intros on opening night... Jeremy Lin goes first PF(T Jones?) goes second Chandler Parsons goes third Dwight Howard goes fourth James Harden goes fifth Somewhat popular guy to kick things off (let the Asians make some noise) Bury the least popular of the starters in second. Bring the crowd back up with Chandler to a crescendo. Blow the roof off w/ Dwight. Leading into the finale w/ Harden. The incumbent superstar should be the last to be introduced IMO.
They should find the most high profile billboard with the most exposure and get the smiling Howard in a Rockets uniform and of course the New Age slogan in big gold letters in...Los Angeles
When you have two superstars, it's possible for them both to be the "face of the franchise", like Bron and Wade or Westbrook and Durant. Usually one relishes in that role more so, but I think Harden and Dwight will be marketed together as the faces of the franchise. Harden's pretty reserved around cameras and Dwight is a big personality, so it might be Dwight, but on the other hand it usually goes to the best offensive player and that is by far Harden.