i need help!!!! (JENNA BUSH RELATED...)

Shandon Anversen · 07-20-2001, 12:57 PM

hey guys,

i own the trademark rights to:

WWJD: What Would Jenna Drink?

i have a cool design and funny graphic to go with it as well. i'd gladly show it to you, but i don't know how to add picture to posts (help??)

anyway, here's the problem. how do i get this t-shirt out to the general public to purchase?

so far, i've contacted the Young Democrat's organization, and they've been pretty receptive. they are the "umbrella organization" of all the college Young Democratic clubs. also, i am trying to contact gadzook's and spencer's gifts - since they sell novelty items. lastly, i am going to put the t-shirts on ebay.com's front page. i figure it's a great way to gain exposure.

still, i keep thinking there has to be other, if not better, ways to market the t-shirt on a limited budget. can anyone help?

ps. if someone can tell me how, i'll show you the graphic. OH, and i also own the domain name: www.whatwouldjennadrink.to

[This message has been edited by Shandon Anversen (edited July 20, 2001).]

Shandon Anversen · 07-20-2001, 06:07 PM

hey thanks for the suggestions guys...

Shandon Anversen · 07-20-2001, 06:30 PM

and i still can't figure how to insert this damn picture

[This message has been edited by Shandon Anversen (edited July 20, 2001).]

mrpaige · 07-20-2001, 06:37 PM

Do you have the picture hosted somewhere already?

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haven · 07-21-2001, 01:01 AM

verse:

Unless you're a Republican, I'd ask you not to encourage the college dems to participate in that sort of enterprise. It's not going to make being a Democrat more appealling if we're all wearing t-shirts ridiculing a 19 year-old girl.

I think the acronym is hilariouis and clever... but Jenna deserves privacy and dignity.

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[This message has been edited by haven (edited July 20, 2001).]

Shandon Anversen · 07-21-2001, 01:11 AM

haven:

i appreciate what you're saying. and, no i'm not a republican. and, truthfully, i had some internal issues concerning the WWJD parody. but i won't go into that....

the way i try to look at it is 1) from an entrepreneurial sense and 2) from a political humor standpoint.

ZRB · 07-21-2001, 01:15 AM

Just send all the shirts to me. I'll sell them, and then I might manage to send you some of the profits.

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Smokey · 07-21-2001, 01:23 AM

Credit card solicitors give out novelty t-shirts as gifts with completed applications.

If you can find the agency in charge of marketing, you can ask if they will buy your t-shirts. If not, you can give them t-shirts to gain exposure on the college campus.

The only problem I see is that they might not agree to use your t-shirts because its Bush's daughter.

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mrpaige · 07-21-2001, 01:35 AM

You might want to set up your own storefront that can take credit cards, etc. as an alternate way to purchase t-shirts from your website.

I used CafePress.com to sell AniBud.com t-shirts back when there was an AntiBud.com (actually, the store is still up, so if one still wants an AntiBud.com t-shirt, they're available at http://www.cafepress.com/antibud though I can't imagine anyone would want one now that the site is gone).

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Smokey · 07-21-2001, 01:46 AM

$16.99 for a t-shirt?

That's too expensive. How many did you sell?

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mrpaige · 07-21-2001, 01:53 AM

Quote:

Originally posted by Smokey:
$16.99 for a t-shirt?

That's too expensive. How many did you sell?

I think two t-shirts.

The problem with CafePress is that they set a price of about $14 per t-shirt that they get. Anything above that price goes to the store "owner". So, I only made like $2 or $3 per shirt sold.

The plus is that the store owner doesn't have to have any inventory or deal with the sales, shipping, etc. So for very small runs, it can be a good concept.

If I was going to sell a whole bunch of shirts, though, I wouldn't go through them. If you had the capital, you could print the shirts yourself and get the unit cost to maybe $6 per shirt even on a relatively low run and then sell the shirts for $10 or whatever.

But then you're talking about a not-insigificant upfront investment that may or may not ever produce profit (you have to actually sell a good portion of the shirts before you break even).

With CafePress.com, you're in profit from the first shirt.

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[This message has been edited by mrpaige (edited July 20, 2001).]