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Rockets suffer 40% drop in local television ratings...

Discussion in 'Houston Rockets: Game Action & Roster Moves' started by thekad, Feb 29, 2012.

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  1. thekad

    thekad Member

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    http://www.sportsbusinessdaily.com/Journal/Issues/2012/02/27/Media/NBA-RSNs.aspx

    Bottom 5
    San Antonio Spurs FS Southwest -17.5%
    Washington Wizards CSN Mid-Atlantic -19.9%
    Boston Celtics CSN New England -28.5%
    Phoenix Suns FS Arizona -36.5%
    Houston Rockets FS Houston -40.5%

    Worst in the league. And it's not because of the lockout:

    Stay the course?
     
    #1 thekad, Feb 29, 2012
    1 person likes this.
  2. durvasa

    durvasa Contributing Member

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    What course? Imagine how much worse it would be if we were losing games instead.

    This has to do with the success of the Texans, the Rockets not making the playoffs for 2 straight years, and this being the first season where we didn't have Yao or McGrady on the roster.
     
    #2 durvasa, Feb 29, 2012
  3. Air Langhi

    Air Langhi Contributing Member

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    At least we have moved from 29th to 27th in attendance. Baby steps.
     
    #3 Air Langhi, Feb 29, 2012
  4. OremLK

    OremLK Member

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    Making the playoffs will help revive interest, even if we make a first round exit.
     
    #4 OremLK, Feb 29, 2012
  5. ChievousFTFace

    ChievousFTFace Contributing Member

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    REMOVE

    [​IMG]

    RE-HIRE

    [​IMG]
     
    #5 ChievousFTFace, Feb 29, 2012
    2 people like this.
  6. thekad

    thekad Member

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    I guess there really isn't a course; just running in place.

    Imagine how much better it would be if we drafted a potential star like Anthony Davis/Andre Drummond/Michael Kidd-Gilchrist instead of Patrick Patterson and Chandler Parsons.
     
    #6 thekad, Feb 29, 2012
  7. AroundTheWorld

    AroundTheWorld Insufferable 98er
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    It's because of the lack of star appeal. Yao is gone.
     
    #7 AroundTheWorld, Feb 29, 2012
  8. Carl Herrera

    Carl Herrera Contributing Member

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    Great idea. Look at what high draft picks Wall and Vesely are doing for the Wizards local TV ratings.

    People don't watch a team because it has guys who might be good 2 years from now, they start watching after it has had some sustained success. It is how front-runner fan bases work.
     
    #8 Carl Herrera, Feb 29, 2012
  9. REEKO_HTOWN

    REEKO_HTOWN I'm Rich Biiiiaaatch!

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    Lol. You think Houston fans know who any of those players are? They'll see the horrible record and ignore the team just like they did the Astros
     
    #9 REEKO_HTOWN, Feb 29, 2012
  10. thekad

    thekad Member

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    Much better than the Rockets, who are fourth in the Western Conference standings, despite being the second worst team in the league?
     
    #10 thekad, Feb 29, 2012
  11. durvasa

    durvasa Contributing Member

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    Their local rating is worse than ours. 1.13 vs 1.56.
     
    #11 durvasa, Feb 29, 2012
  12. asmith8266

    asmith8266 Member

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    PLEASE.
    GOD.
     
    #12 asmith8266, Feb 29, 2012
  13. Carl Herrera

    Carl Herrera Contributing Member

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    Actually, no. Read the data in the article again.
     
    #13 Carl Herrera, Feb 29, 2012
  14. thekad

    thekad Member

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    Cool, I'll start popping the champagne.

    And I was talking about the change in rating, obviously.
     
    #14 thekad, Feb 29, 2012
  15. TEXNIFICENT

    TEXNIFICENT Member

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    #15 TEXNIFICENT, Feb 29, 2012
  16. thething

    thething Contributing Member

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    It's the Yao factor. We had a lot of Chinese viewers who turned away from the team.

    It would have been shocking if it didn't go down this year, even if we were first in the conference.
     
    #16 thething, Feb 29, 2012
  17. ipaman

    ipaman Contributing Member

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    stay the course means no superstar big name player.
     
    #17 ipaman, Feb 29, 2012
  18. Mr. Clutch

    Mr. Clutch Contributing Member

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    People are watching the opposing team's broadcast because Clyde is so terrible.
     
    #18 Mr. Clutch, Feb 29, 2012
  19. emjohn

    emjohn Contributing Member

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    This - Star Driven League
     
    #19 emjohn, Feb 29, 2012
  20. Carl Herrera

    Carl Herrera Contributing Member

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    You can't manage the basketball operations of a team with the paramount goal of maximizing short term TV rating/attendance, etc. If so, you might as well make all moves based on a poll of casual fans. Do what you think is right to build the team, and the casual fans will come after uncouple years of winning.
     
    #20 Carl Herrera, Feb 29, 2012
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