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Cool Honda Commercial

Discussion in 'BBS Hangout' started by Dubious, Apr 30, 2004.

  1. Dubious

    Dubious Member

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    From and e-mail going around:

    http://www.daboyz.org/honda/


    New Honda Commercial in the U.K.
    There are no computer graphics or digital tricks in the film. Everything you see really happened in real time exactly as you see it. The film took 606 takes. On the first 605 takes, something, usually very minor, didn't work. They would then have to set the whole thing up again. The crew spent weeks shooting night and day.


    The film cost six million dollars and took three months to complete, including a full engineering the sequence. In addition, it's two minutes long so every time Honda airs the film on British television, they're shelling out enough dough to keep any one of us in clover for a lifetime. However, it is fast becoming the most down loaded advertisement in Internet history.


    Honda executives figure the ad will soon pay for itself simply in "free" viewings (Honda isn't paying a dime to have you watch this commercial!). When the ad was pitched to senior executives, they signed off on it immediately without any hesitation-including the costs.


    There are six and only six handmade Accords in the world. To the horror of Honda engineers, the filmmakers disassembled two of them to make the film. Everything you see in the film (aside from the walls, floor, ramp, and complete Honda Accord) are parts from those two cars.

    When the ad was shown to Honda executives, they liked it and commented on how amazing computer graphics have gotten. They fell off their chairs! when they found out it was for real. Oh! And about those funky windshield wipers. On the new Accords, the windshield wipers have water sensors and are designed to start doing their thing automatically as soon as they become wet. It looks a bit weird in the commercial.

    Just one-second of computer generation is used to link the two halves-when an exhaust pipe rolls across the floor. At one point, three tires roll uphill because inside they have been weighted with bolts and screws.

    Go to! this website and watch the commercial....you won't believe it!

    http://www.daboyz.org/honda/
     
  2. Faos

    Faos Member

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    I think that made the rounds here about a year ago. It's kinda old but still a great commercial to revisit. The story behind it is awesome.
     
  3. wizkid83

    wizkid83 Member

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    Man, and I thought physics was the most boring thing I've ever learned.
     
  4. meggoleggo

    meggoleggo Member

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    Yeah, I saw that a long while back. Still love it. I showed it to my dad (an engineer) and he was thrilled to the bone. It truly is a badass commercial.
     
  5. Astro101

    Astro101 Member

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    I remembered hearing about this a long time ago but never clicked on a link. As in the beer commercials go...BRILLIANT!
     
  6. yipengzhao

    yipengzhao Member

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    are you with Honda?

    unofficially?
     
  7. sums41

    sums41 Member

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    cool commercial, but most hondas are really boring cars, except for the S2000, that car looks kind of fast, and probably is.
     
  8. Dr of Dunk

    Dr of Dunk Clutch Crew

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    You have your Toyotas and Hondas confused. :)
     
  9. vj23k

    vj23k Member

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    You've clearly never driven the V-6 Accord.
     
  10. sums41

    sums41 Member

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    no, im too busy driving my V-8 LS6 400 something horse power corvette.:)
     
  11. KaiSeR SoZe

    KaiSeR SoZe Member

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    no there is a honda s2000
     
  12. Dr of Dunk

    Dr of Dunk Clutch Crew

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    Gee. Really? Gosh. :)

    I meant the part about boring cars.
     
  13. KaiSeR SoZe

    KaiSeR SoZe Member

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    yeah..i guess im slow :p

    my fault:D
     
  14. vj23k

    vj23k Member

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    Well, that's not bad...if you like that sort of thing.

    Seriously though, for the price, the V-6 Accord is unbeatable. I think the only car that approaches its performance in its class(That 18K - 25K range) is the Altima, and, based on mrpaige's experience, I wouldn't touch one with a ten foot pole.
     
  15. sums41

    sums41 Member

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    I have learned unfortunely the hard way that Hondas, Toyotas, and all those Asian cars are more dependable and better everday driving cars, but for fun, I would only trade my Corvette for a
    911 Turbo, I have three American cars, and a 1989 Toyota Camry . Out of all my cars the Toyota is the one without any problems. My Navigator has spring coil problems, since its a V-8 i have had to change all eight of them, which is about $80 dollars a spring coil. My Trans Am had transmission problems, but since it was under warranty, the transmission was replaced for free. And my Corvette doesn't have any problems except that I'm Paying $644.18 a month for the next I don't know, 100 years? but when all those cars fail, I know i will have my crappy little Toyota to drive me around.:D (well, not so crappy, it has no problems since the day i bought it for $800 last year.)
     
  16. kgw

    kgw Member

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    Finally, an explanation for the one thing I had not been able to figure out in that commercial.
     

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